Written by : Jayati Dubey
August 8, 2024
Karma aims to reach 100 locations, serving over 150,000 patients annually by 2027.
Udaipur-based digital healthcare startup Karma Primary Healthcare has secured Series A funding from UBS Optimus Foundation, bringing the total investment to INR 11 Cr (approximately $1.3 million).
The funding round also saw participation from 1Crowd and other investors. The newly acquired capital will be strategically used to enhance Karma’s technological capabilities, extend value-added services, and expand the team as it develops a patient-centric care model for rural patients in India.
Founded in 2014, Karma Primary Healthcare provides access to quality primary healthcare across eight states in India through its assisted telemedicine model. Karma aims to reach 100 locations, serving over 150,000 patients annually by 2027.
Dhun Davar, Head of Social Finance at UBS Optimus Foundation and Head of Social Impact & Philanthropy for India and the Middle East at UBS, said, “UBS Optimus Foundation aims to scale quality primary healthcare for vulnerable communities around the world and make it more accessible.”
Per the startup, the investment will help transition from a transaction-based care model to a value-based care model.
This includes developing value-added services and referral networks, as well as enhancing predictive analytics capabilities for better patient data management and personalized healthcare solutions.
“Having supported Karma since their early days, we’re proud of the progress Jagdeep and his team are making in setting new standards in healthcare delivery. We remain committed to Karma’s transformative journey towards providing a continuum of care to people across the country,” Natasha Kothari, cofounder of 1Crowd, stated.
Jagdeep Gambhir, CEO and Founder of Karma Primary Healthcare, highlighted the alignment of UBS Optimus Foundation’s support with Karma’s mission.
“UBS Optimus Foundation’s support aligns perfectly with our mission to revolutionize quality healthcare access for low-middle-income communities in rural India. This long-term commitment from UBS-OF supports our vision for sustainable growth,” he said.
Over the past three years, the the Udaipur-based startup has seen a threefold increase in its patient base, impacting more than 350,000 lives, with 55% of patients being women.
Karma’s growth is attributed to its robust technology platform, which addresses awareness and service delivery gaps, enabling the accumulation of a comprehensive patient dataset in rural India.